Private foundations, Innovating Conformity

by Pierre Bal-Blanc

Over the past few years, contemporary art foundations have been sprouting up across the globe in large numbers. Though some are driven by personal passion, this is rarely the case. Most obey the logic of marketing aimed at the luxury and cosmetics industries. What’s even more troubling is that these foundations repeat the same stereotypical discourse on art as public institutions, potentially leading to an anesthetizing conformism.